HARRACategory: DIGITAL MARKETING, MOBILE APP, WEB & E-COMMERCE
Harra is the iconic brand in the traditional retail/wholesale business. they have huge fan following and high footfalls at their signature retail and multi-brand outlets.Challenge was to convert this traditional footfall into an ever-lasting online community/audience. we did so, with “First Lady Club” app and “Harra Mobile ERP”. A fully functional POS with barcode scanning capability, had complete CRM built into the handset of the retail store manager.